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Article: Why We Rethought the Most Overlooked Beauty Tool

Why We Rethought the Most Overlooked Beauty Tool

Why We Rethought the Most Overlooked Beauty Tool

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Why Tubing Mascara Is the Future — and Why KAKE’s Is Different.

Why Tubing Mascara Is the Future — and Why KAKE’s Is Different.

What is a Tubing Mascara? (And Why DON'T FAKE IT is the Best) When it comes to finding the perfect mascara, you've probably heard the term "tubing mascara" thrown around a lot lately. But what exac...

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Inside the Hollipop Hype: Manchester Went Mad

Inside the Hollipop Hype: Manchester Went Mad

What started as a pop-up turned into a full-blown city moment. Thousands showed up, streets overflowed, and the energy was unreal. From riot vans to unexpected outbursts, the Hollipop pop-up will g...

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